Analysis of Fear ads

I think that Fear is a legitimate tactic in election campaigns. Fear sometimes and most of the time isn’t true and are made up to make voters scared and change their view on a elected official. Both Barack Obama and John McCain use fear techniques to slander each other. Obama disparages McCain by saying that him and his Republican party are hypocritical and they just want your vote and they continue to follow George Bush’s regime. Similarly John McCain , attacks Obama on how he lied through most of his promises, that he promised for a change but did nothing .Obama's new imposed taxes and health care mandate will kill jobs and that will be extremely risky for small business and kill jobs.